Friday, February 19, 2010

So Hip It Hurts

Opening Ceremony is one of those New York City stores that's great to "fantasy browse" in, because it's so completely out of my price range, and most of their inventory caters to toothpicks. Sure, they have a great collection of independent designers, but my wallet's looking for items that are a little easier to swallow. That said, Opening Ceremony's cool factor is unparalleled when it comes to downtown boutiques, and a big part of that has to do with the celebrity affiliations it garners. Their design collaboration with Chloƫ Sevigny has proven to be quite popular, and they were one of the first U.S. stores to carry Top Shop. Now it looks like Jason Schwartzman and Kirsten Dunst have joined the fray with this short film by his cousin, Gia Coppola, which showcases clothing from the store. The film also features music by Schwartzman's band Coconut Records. Ah to be young, wealthy, and famous...

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